Nowadays, in
the app store, there are millions of applications available. An application costs
from million to billion dollars. There is around only 30% of apps downloaded
and used by users and the remaining 70% of apps are not recognized by users
because the lack of visibility. Once the user downloads an app, he uses it
once, and won’t visit or use it again as that seems inappropriate to them or
its poor user interface.
Below are
some of the useful three tactics to increase mobile apps usage and engagement,
which could prevent your mobile app from being failed.
1.
Keep updating your mobile app or send
regular notifications to your users
You need to update your mobile app at least weekly once to retain
the attention of customers and promote business among them. The first look and
feel comes to user mind is the UI and UX design of your mobile app. If your
app’s UX and UX are not engaging, you won’t get the repeated users to app, and
repeated customers to your business. Possibly, users forget your app. As an
entrepreneur, you may prefer your mobile app to be on top. Whenever the
customer searches business related to your app, your app should be in the first
column to get more users (customers).
Let’s know about the FlyCleaners. FlyCleaners is an app
platform that connects customers, and laundry and dry cleaning service
providers. You (consumers) need to wash your cloth at least once in a week like
you contact the retail service provider at least once in a month for groceries.
Some services like dry cleaning, the customers majorly depend
on them to clean their clothes at least ones in a week. So the people may
schedule their time for the dry cleaning service through mobile app, then the dry
cleaning person will come on scheduled time. Fly Cleaners is the top dry
cleaning service provider in Delhi. It has provided dry cleaning service for
over 2 lakhs of cloth pieces and laundry services for over 20 lacks pounds of clothes
in New York. In this case, users use the app once in a week, so, your app should
at least be good or simple to use for your customers. Also, you can hook
customers to your service by sending tips about take care of clothes.
2.
Give Prominence To Core Feature More
If you want your customers should use your app regularly, then
your app should be very attractive and users friendly, then only the users can feel
comfortable with your mobile app and to your business. Having lots of features in
your app that makes your app difficult to use to the customers and also it will
affect the performance of your mobile app. The mobile application is used for
the purpose to get the customers on a regular basis, so give prominence to core
feature, which will make your customers consider your app a unique one.
When WhatsApp was first launched, the purpose was to enable
users to send text message to their friends, but later when it got popular,
WhatsApp introduced images, and videos sharing option with new look, which is attracting
more customers. After introducing these features, it significantly increased
its user base.
3. Make Your App A Unique One
When you start developing a mobile app, first you need to choose
the best iPhone application development companies India or in your preferred city. Because it is the first thing
you should do in order to strengthen your idea and business. To do so, you need
to attract the customers with your product or services through mobile app. Then
only you can reach your goal.
The first impression is the best impression, so first impress
your customers with services or product with a unique mobile app, which can
help to achieve brand identity. Once your brand identity is established, then
your services or product reaches the customers meeting their expectations
easily. Customers primarily prefer to get good service or product on time. Once
after you have delivered good service to customers on time, then they never go
away from your services. The brand helps your customers to identify your product
or services easily because great services with a great brand helps so much.
So think about creating mobile app for your business, especially
mobile app that can stand different from your competitors. Want
to develop a successful mobile app?
We at FuGenX, Android application development companies Hyderabad, Bangalore, Delhi and Ahmadabad.
We have developed hundreds of Android apps and games for our customers
worldwide. We are also a recognized iPhone app development companies. We have helped our clients in
increasing mobile apps usage and engagement to enhance their business
performance.
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